---
title: "Insights on Behavior, Leadership & Performance | Profile"
canonical_url: "https://profilebehavior.com/blog"
last_updated: "2026-07-12T20:36:01.439Z"
meta:
  description: "Notes from the Profile team on behavior, leadership, and the platform."
  "og:description": "Notes from the Profile team on behavior, leadership, and the platform."
  "og:title": "Profile Blog"
---

Profile

# Learn about our services from industry leaders.

Read the latest articles and resources from our team of experts, clients, and industry leaders. Stay tuned for the most up to date resources.

## [A Platform for Leaders Who Can't Afford to Get People Decisions Wrong](https://profilebehavior.com/blog/a-platform-for-leaders-who-cant-afford-to-get-people-decisions-wrong)

Published on:  Mar 31, 2026

Profile is launching a completely rebuilt behavioral platform that combines our trusted behavioral assessments with Playbook AI, enabling leaders to ask real questions and get answers grounded in behavioral data.

[**Read more **](https://profilebehavior.com/blog/a-platform-for-leaders-who-cant-afford-to-get-people-decisions-wrong)

[Meet the AI That Powered Illinois Back to the Final Four](https://profilebehavior.com/blog/meet-the-ai-that-powered-illinois-back-to-the-final-four)Article Competitiveness ·Culture ## [Meet the AI That Powered Illinois Back to the Final Four](https://profilebehavior.com/blog/meet-the-ai-that-powered-illinois-back-to-the-final-four) Published on:  Apr 12, 2026 [A Decade of Profiling America's Team](https://profilebehavior.com/blog/a-decade-of-profiling-americas-team)Interview Football ·Analytics ## [A Decade of Profiling America's Team](https://profilebehavior.com/blog/a-decade-of-profiling-americas-team) Published on:  Jan 1, 2024 [Football's Cultural Pivot](https://profilebehavior.com/blog/footballs-cultural-pivot)Interview Competitiveness ·Football ·Culture ## [Football's Cultural Pivot](https://profilebehavior.com/blog/footballs-cultural-pivot) Published on:  Jan 1, 2024 [Forging Ahead Into a Data-Driven Future](https://profilebehavior.com/blog/forging-ahead-into-a-data-driven-future)Press Release Leadership ·Athletic Department ## [Forging Ahead Into a Data-Driven Future](https://profilebehavior.com/blog/forging-ahead-into-a-data-driven-future) Published on:  Jan 1, 2024